Category Archive: seattle

What was KMTT thinking?

Well, this is a horrible decision. KMTT – 103.7 The Mountain here in Seattle – just let go their morning hosts Marty Riemer and Jodi Brothers. Marty (along with Jodi, of course), for me, was about the only radio personality worth listenin... Read more...

First Ascent: How Eddie Bauer is Successfully Repositioning Their Brand

When I think of Eddie Bauer, the visual that typically comes to mind is of a khaki and button down-clad guy on his way in for Casual Fridays. Something like this: Of late however, Eddie Bauer has been pushing something more along the lines of the r... Read more...

It’s Not the Medium, It’s the Content

The new tax break passed by Washington state for print newspapers has taken a lot of flak, and I’d like to do my part to pile on by riffing off Danny Sullivan’s excellent post: That makes no sense. You’re not trying to save the communi... Read more...

On being a Wantrepreneur

This text from Danielle Morrill’s blog last week hit home: Last night I asked Chris Pirillo how he got started streaming video, and he said “I just did it”. I nodded, and felt a little sheepish for asking a question with such an obvious an... Read more...

Time to seek out a new marketing challenge

Nothing like a major national recession to really focus the mind, especially when it gets personal. My news: Today is my last day as Marketing Director for WebJunction. Like so many organizations in this day and market, WebJunction is trimming down f... Read more...