Category Archive: socialmedia

When the lawyers have too much say, example 752

via Techdirt Alright, this is just plain insane. NHL runs a twitter promotion via their @NHL account, and decides to fill the entire background with legalese. That is compelling branding and makes me want to just dive right in. Nice work guys, go te... Read more...

Creating a personal home page with Thesis

Being in the job market of late forced me to take a hard look at my personal Web presence – LinkedIn profile updated? Yep. Facebook info cleaned up? Done. Twitter all polished? Of course. What remained was my own blog – 1000+ posts and se... Read more...

Who owns social media within the enterprise?

Marty Collins from the Windows team at Microsoft has a nice post discussing which teams within your organization should be driving social media – marketing? Support? PR? Others? In it, she focuses on what I agree is the critical question –... Read more...

SMC Seattle – A visit back to the old haunt for me

The Social Media Club Seattle meetup last night was a packed house, and a bit of a trip down memory lane for me as I got to poke around Microsoft campus again (I left almost 2 years ago, only been back three times!). Congratulations to Chris Heuer, ... Read more...

The Follower Count Curse

It’s all about numbers. Spam is about numbers. Multi-level marketing (MLM) is about numbers. Pyramid schemes are about numbers. They all rely on the raw power of massive numbers to turn their purveyors a nice profit. In the world of spam, it in... Read more...